3M hired FuturePack to develop the packaging market in the Northeast Region, which little knew about material application and equipment.
Therefore, the fashion industry was chosen because there was a huge demand for packaging, combined with the lack of information about the topic.
We have developed a project showing different materials and types of packaging, through mobilization of partners, so that we could present all necessary solutions to the users. It is an orientation program via website: www.agrestefashion.com.br.
We then produced a batch for each type of packaging. We developed the website, a program and a presentation that we showed to several associations in the Northeast, such as Sebraes, Senais etc.
The project added value to the fashion sector in the region and to packaging manufacturers.